Today is
VISUAL COMMUNICATION GRAPHIC DESIGN ART DIRECTION PUBLICATION
ALL IMAGES © IgorPratoLuna2025


[COMMISSION]

DEAR PARIAH

[merchandise]
/2025




THE CLIENT


Dear Pariah is the haunting and powerful project of Charlie Hinchcliff—an artist whose work is as vulnerable as it is defiant. For her 2024 album The Weeper Takes, Charlie approached me via Trapped Animal Records to create a t-shirt design that would visually echo the darkness, beauty, and fragility that runs through her music. .



THE PROCESS


The brief called for something ethereal yet unsettling—something that nodded to horror and metal aesthetics while staying true to the raw emotion and intimacy of Dear Pariah’s songwriting. I drew on gothic and doom-inspired motifs, building the design around a distorted screaming face and warped, ghostly typography.

The result is a piece of merchandise that feels emotionally charged, bold, and deeply personal. Dear Pariah was thrilled with the outcome, and the design continues to be produced and worn by fans, perfectly extending the world of The Weeper Takes beyond the music.












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